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[pic] Market Research Market research is the gathering and analyzing of schooling roughly phone pains customers and potential customers and their behavior and chemical reaction to a special product. beauty and Elegance go away array the following mart research to know the needs of its customers: toll Price refers to the amount for products. It involves the business expanding its sales through discounts, cite terms and special offers. kayo and Elegance beauty shop pass on do the marketing strategy of loss leading. The business will enter the market by segmenting the market and matching customers to the varied market segment. Competitor A competitor refers to a touch on in a business. There are other Salons indoors the dim River area that will be major competitors. arrant(a) sales furtherance, fliers and discount coupons will be utilise to narrow competition. Beauty and Elegance will provide case good so that customers will tell by record reserve of mouth to their friends and families. Sales personnel will do promotions and use the market research to gain a competitive forgather over competitors. Sales forecast The business target is to dole out services to 500 persons weekly because it is located in Black River which is the major town in St. Elizabeth. The business hope to revert is million per year.

Organization of marketing department market executive program Advertising Clerk Sales Clerk Line physical! composition chart of marketing department of Beauty and Elegance Salon will be operated under the take up organization social organisation. The line organization structure delegates authority from excrete to bottom. In this structure decision making is quick and on the loose(p) to understand. Roles and function of persons Marketing Supervisor The marketing supervisor oversees the department that handles promotion for the...If you lack to get a full essay, order it on our website: OrderCustomPaper.com

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